Aiming at small and affordable products, I jotted down a few ideas of what I could make. I came to many conclusions and selected the ones which would suit best and easily manufactured.
Some of the ideas I came up with were bookmarks, posters, mouse pads, badges, fridge magnets etc.I then sniffed through some books to get more ideas that I could use for my products.
Sunday, August 29, 2010
Wednesday, August 18, 2010
Tuesday, August 17, 2010
Monday, August 16, 2010
The client brief
Design requirements of the company.
The company being in its initial form requires a brochure/catalogue depicting the lifestyle products it is wishing to sell.
The company's main focus being the upliftment of the crafts of the local population of Honnavar and bringing their work into the urban market. It requires a more sensitive outlook for it is not an all commercial product range hence the ethnicity and cultural value of the people of Honnavar have to be safeguarded.
It should also showcase their craftsmanship and need based skills which intern reflects in the products they make.
Cost of production which include printing and paper cost can be subjected to change and edits should be made later if and when the company economizes on its brochure.
The size factors remains that they should fit on a table top under a paper weight.
Therefore depend on the designer’s preferences and ergonomics of the system setup.
The brand created needs to click with a varied urban mid-class market looking forhandmade home products with antique and rare to find.
The company being in its initial form requires a brochure/catalogue depicting the lifestyle products it is wishing to sell.
The company's main focus being the upliftment of the crafts of the local population of Honnavar and bringing their work into the urban market. It requires a more sensitive outlook for it is not an all commercial product range hence the ethnicity and cultural value of the people of Honnavar have to be safeguarded.
It should also showcase their craftsmanship and need based skills which intern reflects in the products they make.
Cost of production which include printing and paper cost can be subjected to change and edits should be made later if and when the company economizes on its brochure.
The size factors remains that they should fit on a table top under a paper weight.
Therefore depend on the designer’s preferences and ergonomics of the system setup.
The brand created needs to click with a varied urban mid-class market looking forhandmade home products with antique and rare to find.
Honnavar Visit
After an overnight bus journey from Bangalore, we reached the town of Honnavar. Hop skipping; we dodged through the puddles caused by the continuous rain. We stayed at a Savita’s place, who organised this trip, where we were warmly greeted by her parents. After being allotted to our room, we started with our project work.
DAY 1
The official day 1 started with the traditional ‘kotte rotti’ breakfast. We were then introduced to Hanumi of the
Gomukkul community, who showed us their famous ‘shedi kale’ art. The art materials used is a clay paste with several other stone elements added. The brushed used a like a four tooth comb made out of the husk of a beetle nut on which even we tried our hand on. We visited the Mavinkure islands in the evening where we met a large family taught us to weave mats made out of locally grown tall dry grass and also learned the local way to chiselling a coconut. I was also gifted a grass pouch by one of them as a souvenir.
After the interactive session with this big family, we trekked back to have a traditional south Indian delicacy.
Day 1 at Honnavar taught us what the tribe at Mavinkure island did for a living, and the traditional arts being overtaken by the upcoming technology of fast and cheap products.
DAY 2
Day 2 started with an early note where we visited ‘Salvador Mane’, learning the process of rope making. It starts with decaying coconuts for 9-11 months, beating it to produce fibres and then drying it to make it ready to use. A interesting local invention to see was the use of a cycle wheel like a charka that the locals came up with to substitute the traditional way of making the ropes with hands. The villagers one this island were mostly Christians who mainly worked in fields for a living.
We then the other part of Mavinkure island belonging to the Gomakkul community visiting one of the houses which invited us to their place for a sweet dish delicacy known as ‘shevge hutla’ prepared especially for a pregnant woman. Carefully balancing ourselves through the paddy fields, we reached their house where they showed us the entire process of preparing the rice and coconut milk for the dish.
We met two women of the famous Halakki tribal community who came over at Savita’s house. Sadly, these were the last generation of the traditional of Halakkis who wore their traditional dress. Fully loaded with jewellery were one of their traditions which they would never take off . We had a nice conversation where they asked us questions. Few of the girls then volunteered to be dressed up in their traditional wear.
DAY 3
We set off to visit the Halakki tribe learning about their traditions and rituals. After spending a long time there, were started trekking to reach to the tribe famous for their pots with lizard skin heads forming a tabla. They sing in a group each having a different size table and sing during the harvest times from dusk to dawn. This meeting in particular was a great cultural bonding where we (our group and theirs) danced and sang along with music and dance belonging to each other’s culture.
Back again at Savita’s place, we were shown the Halakki way of extracting threads out of cactus used as threads for their bead necklaces.
DAY 4
The last day was packed with fun as we first experienced a traditional Brahmin meal and then a visit to one of the beaches of Honnavar swimming in the sea with a downpour of rain from above. We were served with hot pakoras which after being in the heavy rain tasted even better. We then left for Bangalore to catch our bus
The experience of Honnavar was one that cannot be forgotten. It gave me a view of how some people in this world are content even with the minimal, yet having so much in them.
DAY 1
The official day 1 started with the traditional ‘kotte rotti’ breakfast. We were then introduced to Hanumi of the
Gomukkul community, who showed us their famous ‘shedi kale’ art. The art materials used is a clay paste with several other stone elements added. The brushed used a like a four tooth comb made out of the husk of a beetle nut on which even we tried our hand on. We visited the Mavinkure islands in the evening where we met a large family taught us to weave mats made out of locally grown tall dry grass and also learned the local way to chiselling a coconut. I was also gifted a grass pouch by one of them as a souvenir.
After the interactive session with this big family, we trekked back to have a traditional south Indian delicacy.
Day 1 at Honnavar taught us what the tribe at Mavinkure island did for a living, and the traditional arts being overtaken by the upcoming technology of fast and cheap products.
DAY 2
Day 2 started with an early note where we visited ‘Salvador Mane’, learning the process of rope making. It starts with decaying coconuts for 9-11 months, beating it to produce fibres and then drying it to make it ready to use. A interesting local invention to see was the use of a cycle wheel like a charka that the locals came up with to substitute the traditional way of making the ropes with hands. The villagers one this island were mostly Christians who mainly worked in fields for a living.
We then the other part of Mavinkure island belonging to the Gomakkul community visiting one of the houses which invited us to their place for a sweet dish delicacy known as ‘shevge hutla’ prepared especially for a pregnant woman. Carefully balancing ourselves through the paddy fields, we reached their house where they showed us the entire process of preparing the rice and coconut milk for the dish.
We met two women of the famous Halakki tribal community who came over at Savita’s house. Sadly, these were the last generation of the traditional of Halakkis who wore their traditional dress. Fully loaded with jewellery were one of their traditions which they would never take off . We had a nice conversation where they asked us questions. Few of the girls then volunteered to be dressed up in their traditional wear.
DAY 3
We set off to visit the Halakki tribe learning about their traditions and rituals. After spending a long time there, were started trekking to reach to the tribe famous for their pots with lizard skin heads forming a tabla. They sing in a group each having a different size table and sing during the harvest times from dusk to dawn. This meeting in particular was a great cultural bonding where we (our group and theirs) danced and sang along with music and dance belonging to each other’s culture.
Back again at Savita’s place, we were shown the Halakki way of extracting threads out of cactus used as threads for their bead necklaces.
DAY 4
The last day was packed with fun as we first experienced a traditional Brahmin meal and then a visit to one of the beaches of Honnavar swimming in the sea with a downpour of rain from above. We were served with hot pakoras which after being in the heavy rain tasted even better. We then left for Bangalore to catch our bus
The experience of Honnavar was one that cannot be forgotten. It gave me a view of how some people in this world are content even with the minimal, yet having so much in them.
The Honnavar Project
Honavaar is a port town in Uttara Kannada district of Karnataka, India. Vast in its culture, its also a famous export hub. As my project aim, i focused on PRA(participatory rural appraisal) incorporating the knowledge and opinions of the rural people .
Tuesday, August 3, 2010
REFLECTION
1. The money earning exercise; what are its outcomes?
Ans. The money earning exercise gave us an outlook as to how you start a business from scratch and make it progress through your own skill to create new and improved ideas. This particular exercise was also made us think spontaneously to come up with something quick which made us reject several ideas that we normally would have chosen.
2. What other similar exercises can be created?
Ans.Similar exercises can be included in military exercises where one is taught to think on a spontaneous ground on an onset or during a war .
It can also be used in paramedic training where one has to work as part of a emergency medical service provision in a given area.
3. What kind of research tool is role play?
Ans.Similar exercises can be included in military exercises where one is taught to think on a spontaneous ground on an onset or during a war .
It can also be used in paramedic training where one has to work as part of a emergency medical service provision in a given area.
4. What are its advantages over plain interviews.?
Ans. Role play emphasis the 'real world'. It challenges to deal with complex problems and to use a variety of skills beyond those employed in a typical research project. Role playing presents the student a valuable oppoturnity to learn not just the course content, but the other perspectives on it.
5. What is ergonomics?
Ans. Ergonomics is the science of designing the job, equipment, and workplace to fit the worker. It is all about designing things to suit their users. The design could be on a physical level, like making sure a chair, knife or shovel is easy to use for the task intended, or it could be on a psychological level, like making sure a computer program or instrument panel is easy to understand.
6. How is it a research tool?
Ans. Ergonomics takes account of the worker's capabilities and limitations in seeking to ensure that tasks, equipment, information and the environment suit each worker.
7. What kind of user understanding does ergonomics provide?
Ans.User understanding can help us as designers to look at a 'global requirement' of people which would help us better to fulfill consumer goals of health and productivity.
8. What is a scenario or persona, what are the advantages of creating them?
Ans.Personas are fictional characters created to represent the different user types within a targeted attitude and behaviour set. They are tools or methods for market segmentation. Personas are useful in considering the goals, desires, and limitations of brand buyers and users in order to help to guide decisions about a service.
9. What are the advantages of a matrix as a research tool?
Ans.The matrix is a search tool which looks into different aspects of a product to know dis/likes of the people on a whole.The good way to do such analysis is buy asking several shop owners selling that particular product.
10. How can it also work as a design tool?
Ans. By looking at the different aspects of the specific product specific product, designers can focus better on the wants of the people on the whole resulting in consumer satisfaction. It can also be useful in better Ergonomics.
11. Give two examples of second level understandings from Marasandra village based on your own reflective judgement.
Ans.To my surprise the villages on route were an example of the new developing india - equipt with satellite television and various other facilities such as grocery shops stocked with common commercial products which are easily available to us in our cities.
12. Give two examples of design interventions that you can do based on this 2 weeks of research.
Ans.Two weeks of this course has broadened my mind to understanding better as to how the business in this world is run and how creative and tactical one has to be to survive and excel.
Through my experience with the tribes i would like to bring out the uniqueness of their craft and style by incorporating them into various design interventions which will be commercially viable. i would be keen to experiment them into contermorary pieces of art or design.
As a student of the arts - it was an interesting journey for me to understand the simplicity of creation through natural materials - I would like to take this forward by creating a television serial to bring out and educate masses about various techniques used by these tribes to create. The interesting fact being how neglected these techniques are - being enviroment friendly and easy to make without any commercial exposure.
Ans. The money earning exercise gave us an outlook as to how you start a business from scratch and make it progress through your own skill to create new and improved ideas. This particular exercise was also made us think spontaneously to come up with something quick which made us reject several ideas that we normally would have chosen.
2. What other similar exercises can be created?
Ans.Similar exercises can be included in military exercises where one is taught to think on a spontaneous ground on an onset or during a war .
It can also be used in paramedic training where one has to work as part of a emergency medical service provision in a given area.
3. What kind of research tool is role play?
Ans.Similar exercises can be included in military exercises where one is taught to think on a spontaneous ground on an onset or during a war .
It can also be used in paramedic training where one has to work as part of a emergency medical service provision in a given area.
4. What are its advantages over plain interviews.?
Ans. Role play emphasis the 'real world'. It challenges to deal with complex problems and to use a variety of skills beyond those employed in a typical research project. Role playing presents the student a valuable oppoturnity to learn not just the course content, but the other perspectives on it.
5. What is ergonomics?
Ans. Ergonomics is the science of designing the job, equipment, and workplace to fit the worker. It is all about designing things to suit their users. The design could be on a physical level, like making sure a chair, knife or shovel is easy to use for the task intended, or it could be on a psychological level, like making sure a computer program or instrument panel is easy to understand.
6. How is it a research tool?
Ans. Ergonomics takes account of the worker's capabilities and limitations in seeking to ensure that tasks, equipment, information and the environment suit each worker.
7. What kind of user understanding does ergonomics provide?
Ans.User understanding can help us as designers to look at a 'global requirement' of people which would help us better to fulfill consumer goals of health and productivity.
8. What is a scenario or persona, what are the advantages of creating them?
Ans.Personas are fictional characters created to represent the different user types within a targeted attitude and behaviour set. They are tools or methods for market segmentation. Personas are useful in considering the goals, desires, and limitations of brand buyers and users in order to help to guide decisions about a service.
9. What are the advantages of a matrix as a research tool?
Ans.The matrix is a search tool which looks into different aspects of a product to know dis/likes of the people on a whole.The good way to do such analysis is buy asking several shop owners selling that particular product.
10. How can it also work as a design tool?
Ans. By looking at the different aspects of the specific product specific product, designers can focus better on the wants of the people on the whole resulting in consumer satisfaction. It can also be useful in better Ergonomics.
11. Give two examples of second level understandings from Marasandra village based on your own reflective judgement.
Ans.To my surprise the villages on route were an example of the new developing india - equipt with satellite television and various other facilities such as grocery shops stocked with common commercial products which are easily available to us in our cities.
12. Give two examples of design interventions that you can do based on this 2 weeks of research.
Ans.Two weeks of this course has broadened my mind to understanding better as to how the business in this world is run and how creative and tactical one has to be to survive and excel.
Through my experience with the tribes i would like to bring out the uniqueness of their craft and style by incorporating them into various design interventions which will be commercially viable. i would be keen to experiment them into contermorary pieces of art or design.
As a student of the arts - it was an interesting journey for me to understand the simplicity of creation through natural materials - I would like to take this forward by creating a television serial to bring out and educate masses about various techniques used by these tribes to create. The interesting fact being how neglected these techniques are - being enviroment friendly and easy to make without any commercial exposure.
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